Samsung Expands Its Browser to Windows PCs with AI Powered Features

In a significant move to extend its ecosystem beyond smartphones, Samsung has officially introduced its web browser for Windows PCs. Previously limited to Samsung mobile devices, the browser now aims to deliver a consistent browsing experience across both phones and desktops.

The newly launched Samsung Browser is designed to work on systems running Windows 10 version 1809 and above, as well as Windows 11. With this rollout, users can now continue their browsing sessions seamlessly, picking up exactly where they left off on their smartphones.

One of the key highlights of the browser is its focus on continuity. Bookmarks, open tabs and browsing history can be synced across devices, making it easier for users to switch between mobile and PC without losing track of their activity. This approach reflects Samsung’s broader strategy of creating a connected ecosystem.

Security and convenience are also part of the package. The browser integrates with Samsung Pass, allowing users to store login credentials securely and automatically fill in details when needed. This reduces the hassle of remembering multiple passwords while maintaining data protection.

A major addition to the Windows version is the introduction of advanced AI capabilities. Developed in collaboration with Perplexity, the browser includes an intelligent assistant that can understand natural language queries and analyze web page content in real time.

This AI system brings what Samsung describes as contextual awareness. It can compare information across multiple tabs, summarize content and present insights from different sources without requiring users to switch between pages. The goal is to make browsing more efficient and less time consuming.

Users can also perform tasks such as managing tabs, reviewing browsing history and generating summaries without leaving the browser window. The AI assistant is capable of interpreting context based requests, including creating travel plans using information gathered from web pages.

Another notable feature is its ability to search within videos and identify specific moments, as well as retrieve previously visited pages using natural language instead of exact keywords or dates. This could make information retrieval significantly easier for users dealing with large amounts of content.

At present, these AI powered features are available only in select regions, including South Korea and the United States. However, Samsung has indicated plans to expand availability to more markets in the future.

With the launch of its browser on Windows, Samsung is stepping into a more competitive space dominated by established players, but its combination of cross device syncing and AI driven tools could appeal to users already invested in the Samsung ecosystem.