Guntur: Axis Bank, India’s third largest private sector bank is hosting Samridhi Mela, to create awareness and educate netizens about the Bank’s various loan offers and schemes. The mela will be conducted across 8 Axis Bank branches in Guntur, Andhra Pradesh. Through this initiative, the bank aims to educate customers based in semi-urban and rural regions about different kinds of loans such as agri, business, commercial vehicle, two-wheeler, tractor, home, gold loans, etc. The Bank will host Samridhi Mela for 10 days starting from August 17th, 2022 in select branches namely Bapatla, Chirala, Vinukonda, Chilakaluripet, Piduguralla, Sattenapalle, Addanki, and Gurazala.
Extending its awareness program further, the bank employees will also visit Gram panchayats, Government offices, Market Yards/ Mandis/ Haats, etc to educate them about available financial solutions. Through this initiative, the bank has taken yet another step towards strengthening its Bharat Banking strategy of reaching out to a larger customer base in Tier IV and V cities.